Most Trafficked Specialty Dating Services

It was fun to see what traffic dating sites in miscellaneous niches get: general, religious, ethnic dating.

In search of new markets and profits we witness new dating services launch that sometimes can surprise with their focus and niche targeting like: military dating, single parent dating, married dating, but that niche targeting does make sense with that industry competition. And in any case before the company develops a dating service site they do a proper niche research. One should be insane to develop a dating site with no clear idea of the targeted niche demand and traffic volume.

Nonetheless, it is fun to check what traffic levels those services get… And compare them to each other…

OK, we will look at a few below dating sites for our traffic research and comparison:

SPECIALTY DATING: Military dating vs. Single Parent Dating vs. Married dating vs. Wealth dating

specialty-dating.jpg

As you can see - the narrower the niche –> the less traffic a dating service gets. No surprises here. Google reports no data for military dating and single parents services. That might be a glitch or those service really get negligible amount of daily traffic…

Certainly, we did not cover all that myriad of specialty or niche dating services available on the market or even reviewed at this website: big beautiful women, senior dating, mobile dating, etc.

But those comparisons in traffic volume give us a good idea of top industry players that show direction to other dating services.

It would be a great fun to check what traffic top 100% free dating services get. We have made one comparison of top free & free/ fee based – Match.com vs. Plenty Of Fish; to tell the truth, I expected some different result though those paid based services have budgets to market their services.

So, you see we get a dilemma here – start a 100% free dating service that should attract users (everyone looks for freebies online), but get no resources to market your dating site OR launch a combined free/ fee dating service and get funds to market your great site.

What 100% free services should we compare? Plenty Of  Fish, OKCupid, True.com and some more…

p.s. Google has announced today that using its AdWords Keyword Suggestion Tool one can get the approximate amount of queries for this or that keyword. In the past Google used toolbars to show the query volume, now it is available in numbers - Google makes more and more data available to public.

AmericanSingles Dating Service Review

AmericanSingles.com is one of the services that Spark Networks run. A few more niche dating services from this company:

Deaf Singles Connection
BlackSingles.com
ChristianMingle.com
CatholicMingle.com
Date.ca
SingleParentsMingle.com
JDate.com
BBW Personals Plus

Unlike above niche dating services AmericanSingles caters for more general audience. One of the service limitations – they accept US and Canadian members only.

Registration – free and fast (unlike with some services like Match.com that require days to complete the registration – but it is quite a different story: Match.com certainly knows what they do).

- Name
- Location
- Age
- Type of relationship you look for
- Smoking & drinking habits
- Ethnicity
- Religion

And you are a member of AmericanSingles.com

Free membership is limited and if you want to test all service features – make use of your credit card. Subscription plans include 1-month, 3-month and 6-month plans (lowest – 6-month Standard Plan subscription – $9.99 per month at the time of writing).

You are likely to enjoy their ‘Local Online Dating for Singles’ – by State & by City.

americansingles.jpg

Want to hear 10 reasons why you should join this particular dating service or look through the entire list of free/ paid membership features? Just check this page

At the time of my reviewing the service there were about 7000 members online. Dating service packed with lots of active users – one of the most compelling reasons to join it and even become a paid subscriber.

But let’s make a quick comparison of AmericanSingles to a number of other general dating services traffic:

AmericanSingles.com vs PerfectMatch vs Chemistry

americansingles-traffic.jpg
So, you have an idea about their traffic. You have idea about their rates. You have idea about their competitors. The choice is yours.

Most Trafficked Gay / Lesbian Dating Services

A few previous posts that deal with the same kind of stats, but for different kind of dating services are available here and here

The idea of these comparisons is to see what traffic dating sites get, who leaders are and what niches generate most visitors.

This post deals with most popular gay/ lesbian dating services. We have omitted gay.date.com – it is hosted on a sub domain of date.com and it is impossible to evaluate its traffic in this situation.

GAY / LESBIAN DATING: GayFriendFinder.com vs OutPersonals.com vs LesbianPersonals.com vs Gay.com

gay-vs-lesbian-dating-servi.jpg

And the winner is… Gay.com (though we see that its traffic curve is declining over time).

100K uniques per day - that is LOTS of traffic that Gay.com used to get back in 2007. Now they are in the range of 60-70K daily uniques - still tons of visitors, but they have lost 1/3 of their traffic over the last 12 months. It is their major concern I guess.

And lesbian dating service gets a fraction of popular gay sites traffic…

While checking the stats of top dating services (general and niche focused) I come across services that are part of big dating networks, as a rule, and I wonder if there are any independent dating sites started in the last 2-3 year that do fine online (except OKCupid) – I assume there is a number of successful niche dating sites that prefer to run their business under radar.

What do I mean by doing fine dating service? Traffic growth, profitability growth, business model that allows them feel safe (more or less) and make some strategic planning (well, I guess only insiders have that sort of information).

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