Online dating scam reputation end is coming
Japanese top online agencies have agreed to introduce quality certification system (in the US we know of background check systems, but entire industry quality certification system is something new). The idea is to improve and guarantee the quality of online dating services.
Will other countries adopt this sort of system? I guess it depends how successful it will be in Japan. If yes, I do not doubt that it will be duplicated:
An industry association set up by the eight will introduce a system to certify their quality of service by the end of this year in response to a large number of customer complaints including false explanation of services and the difficulty in canceling contracts without incurring penalties.
Specifically, third-party entities entrusted by the eight, including O-net Inc. and Zwei Co., will issue a certificate to marriage-service companies meeting certain quality levels in their services.
The matchmaking industry has become Japan’s second in the services sector to adopt a quality-certification system, following the beauty industry.
The Ministry of Economy, Trade and Industry will help the new industry association to launch the quality-certification system.
Under the new system, companies providing an introduction service for marriage partners will be checked if their service is meeting a service guideline compiled by METI and the industry association.
Among the requirements set under the guideline are clear-cut explanations of contract documents, cancellation policies and an obligation by the service providers to obtain public documents certifying that applicants are single.
Certified companies can post a certification mark on their service offices.
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